Active Global Citizens (AGC) campaign 2018-ongoing

“Brand Botswana (part of the Botswana Investment and Trade Centre) has seen the need to engage and work with Batswana around the world to promote the country’s investment potential using a unified message. In 2020 it has been using the #IAmMotswana Twitter campaign in order to help raise awareness about investment and trade opportunities in Botswana. The aim of the campaign is to reach out to the diaspora, get to know who they are and where they are, and build awareness about investment opportunities in Botswana. The campaign has carried out activities in South Africa, Zimbabwe, the UK, and UAE.13”